Yippi - TOGL Social Communication App

Lately, I discovered a social and communication application from a friend - Yippi. Yippi has 6 million users in Southeast Asia and China, especially favoured by those with stronger purchasing power and younger generations, and has become an indispensable part of their daily lives. As a diverse platform, Yippi not only allows users to share their lives and express their ideas but also helps to offset their daily expenses by earning reward points. These features are designed to enhance user experience and meet their daily needs in one application.

TOGL Technology Sdn Bhd (TOGL)
For your info, TOGL Technology Sdn Bhd (TOGL) is a wholly-owned subsidiary of Toga Limited in Malaysia. TOGL's mission is to build Southeast Asia's premier Internet economy system and create an entrepreneurial platform for individuals and small and medium-sized enterprises (SMEs). TOGL is focused on developing and enhancing technologies to enhance people's quality of life through the use of technology. You may visit their official website for more info : https://www.togltechnology.com/

TOGL's Awards :
  • Achieved ISO 9001:2015 for Quality Management System
  • Selected for the Prestigious GAIN Program by the Malaysian Digital Economy Corporation (MDEC)
  • Received the SME100 Awards in 2020 for Malaysia's Fast-Moving Companies from Business Media International
  • Received the International Innovation Awards 2020
  • Received Golden Bull Award 2020 for outstanding SME
  • Received The BrandLaureate Small and Medium Enterprises (SMEs) BestBrands e-Branding Awards in ICT, in 2020
  • Received Asia Corporate Excellence & Sustainability Awards in 2021 for Asia's Most Promising SMEs
  • Received Golden Bull Awards 2021 for Outstanding Small and Medium-sized Enterprises (SMEs) through Yippi.
  • Received Asia Responsibly Enterprise Awards in 2021 through Toga Resonance Technology (T-RT)
Yippi is a messaging and social networking application developed by Toga Limited, a technology company based in Malaysia. Yippi aims to provide a secure and private platform for communication and social interactions. The app is available for both Android and iOS devices.

Adding Electronic Rewards
Yippi functions as a super app, integrating various services and platforms within its ecosystem. One of its key highlights is the creation of a rewards system powered by Yippi's rewards points. These points can be utilized not only within the Yippi app but also linked to other platforms such as Yippi Biz, TopzMall, TogaGo, Eostre, and potentially more. By linking the rewards points across multiple platforms, Yippi aims to provide users with a seamless and unified point accumulation experience. This can incentivize users to engage with different services within the Yippi ecosystem and potentially drive customer loyalty and engagement.

Yippi users can earn rewards points by receiving tips from their content or live streaming, and also participating in occasional games and activities. Additionally, they can accumulate rewards points while making purchases at Yippi Biz's merchants.

The rewards points have many uses such as offset utility bills, phone bills, and student loans. It also covers various fields such as catering, online shopping, tourism, entertainment, beauty, and healthcare. Feel free to visit their website : https://www.yippiweb.com/ or social media (FacebookInstagram) for more info.
Yippi Biz
Yippi Biz
Yippi Biz, is a platform aimed at assisting local SMEs in enhancing sales through online advertising and loyalty rewards. They have plans to expand into new markets, including the SEA region in Q2 2023 and China in Q3 2023. This indicates their growth strategy and vision to extend their services to a wider geographical area.

One of the key features of Yippi Biz is the ability for businesses to place targeted ads within the Yippi app. This feature allows companies to reach new customers and increase brand awareness. The ads are highly customizable, enabling businesses to tailor their messages to their specific target audience for maximum impact.

Yipps Wanted is an E-Rewards program, whereby users can earn instant rewards points (Yipps Points) whenever they consume with a Yippi Biz merchant partner. The accumulated reward points have many uses, including offset utility bills, phone bills, and student loans. They can also be used for Yippi Biz's partner merchants including RedBox, Park 28 Boutique Dining, Freestore, Bottomless etc. Additionally, customers can spend in their partner's Topzmall E-commerce platform and Togago to book travel tickets/hotels, proving an added incentive for customers to choose local SMEs and helping businesses to build brand loyalty. Feel free to visit their Facebook or Instagram for more info.


An e-commerce platform established by Yippi, TopzMall is one of the main ways for Yippi users to convert their rewards points into products they love. TopzMall provides end-to-end e-commerce platform solutions for individuals, small and medium-sized enterprises in Southeast Asia, enabling them to effectively promote their products and services.

Shops Across Borders
TopzMall offers comprehensive business support services to merchants. These services encompass various aspects of the business process, including product management, inventory management, order management, payment processing, logistics and distribution, and customer service. By proving end-to-end support, TopzMall aims to enhance the operational efficiency of merchants. Streamlining these processes can help merchants effectively manage their products, handle orders smoothly, process payments securely, and ensure timely delivery through efficient logistics and distribution channels. Furthermore, with customer service support, merchants can address customers' inquiries and concerns promptly, improving overall customer satisfaction.

TopzMall offers a wide range of products, with a total of 23 categories and over 10,000 SKUs, including
  • mobile phones and accessories
  • watches
  • healthy and beauty
  • baby and toys
  • groceries
  • pet supplies
  • car accessories,
  • women's clothing and many more
TopzMall is convenient, fast, and secure. It provides a platform between buyers and sellers to communicate, transact, and cooperate. Yippi users can also exchange their rewards points for goods, thereby promoting the conversion rate of sellers. TopzMall is constantly expanding its market to the whole of Southeast Asia, allowing customers to experience the fun of cross-border shopping online. Feel free to visit their website : https://topzmall.com/ or social media (FacebookInstagram) for more info.
Besides that, Yippi users can choose to use their accumulated rewards points to exchange for their dream vacations on TogaGo, which provides a one-stop travel booking service. TogaGo is operated by WGS Discovery Tours & Travel (M) Sdn Bhd and offers customers over 1.4 million exquisite accommodation options worldwide, as well as booking services for train tickets, travel policies, and other queries within China, and exciting tour packages and exclusive discounts. It is definitely the best choice for domestic and international travel planning.

Users can plan their travel itineraries more efficiently and conveniently by combining their rewards points usage with their personal preferences and budget. TogaGo has obtained the permission of the Ministry of Tourism, Arts and Culture Malaysia. Since 2019, TogaGo has also been honoured to be a member of the Malaysia International Travel Exhibition (MATTA), Tourism Malaysia, and Malaysia Truly Asia, which is a nationally recognized electronic travel platform. Feel free to visit their website : https://www.togago.com/ or social media (FacebookInstagram) for more info.

TOGL provides software support to all subsidiary companies, including TOGA, RedBox, Eostre, and Keenon, and utilizes the company's technology more widely. Moreover, TOGL also provides a range of professional services to other external clients, such as application development, e-commerce solutions and online platforms, product design and digital transformation, technology consulting, web application development, information technology development, and more.

In just a few years of development, TOGL has continued to move towards its vision of "To be the No.1 Social Messaging Super in Southeast Asia". Following this vision, TOGL has planned to expand to Southeast Asia and is making efforts to achieve this goal.

How to download Yippi?
Download the Yippi app for free through the Apple App Store, Google Play Store or Huawei App Gallery. Once downloaded, you can sign up for a free account and enjoy the Yippi experience!